Sometimes, the more simple you go, the better it is. I love this card and stationary set for the photographer Kristin Zwiers for that reason. We've kept the design clean so there is room for her own style to come through. It is like her camera. It is the tool for her creativity, and with it, she will make beautiful things. Stationary as a tool. I've never thought of it like that before and I like it.
Read moreBriar Waterman
Briar wanted to know the possibilities of the materials in the shop. So we looked at the wood type, the metal type, the numbering machine, the perf rule and I told him about 'bleeds'. This card has a perfect balance of curiosity and restraint. That's not easy to do, but in the right hands, it works.
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